Study Business Analytics in Canada

Canada has become an enticing destination for students seeking a Master's degree in Business Analytics, owing to its cosmopolitan atmosphere and top-notch educational offerings.

Canada's top-ranked universities stand out for their educational excellence, drawing international students with their world-class faculty and abundant learning opportunities.

With a strong emphasis on research and innovation, Canada is a hub for groundbreaking research collaborations between universities, industry partners, and research institutes, addressing real-world problems and advancing the field.

The country's stable economy, high standard of living, and welcoming culture make it a digital haven, providing excellent prospects for tech workers.

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Business Analytics - An Overview

Business analytics (BA) uses data analysis and statistical methods to solve business problems. It involves exploring an organization's data in a structured and careful way to make better decisions.

Business analytics involves using different methods to analyze data from various sources like sales records, customer information, financial data, and social media interactions. The data can be organized (like in databases or spreadsheets) or unorganized (like emails or social media posts). Analysts use special tools and software to find helpful information from the data.

Key Components

Here are some key components and techniques involved in business analytics -

  1. Data collection and aggregation

To make informed decisions, businesses must collect data from surveys, interviews, social media, etc. This data is organized and stored in a central location, like a cloud database, for easy access and analysis.

  1. Data Mining

Algorithms and statistical models are used in business analytics to uncover hidden patterns and relationships within large data sets. These techniques help to find valuable insights that might not be apparent at first glance.

  1. Text Mining

Text mining focuses on extracting meaningful information and insights from textual data. It uses various techniques and algorithms to process, analyze, and understand unstructured text data.

  1. Descriptive Analytics

Include Historical data analysis, a fundamental aspect of business analytics focusing on examining and understanding past performance. It involves analyzing and summarising data from previous events, processes, or activities to identify trends, patterns, and critical insights.

  1. Predictive Analytics

Forecasting future outcomes and trends based on historical data and statistical models. Predictive models, such as regression and time series analyses, are used to make predictions.

How Business Analytics helps companies make better decisions?

Decisions based on gut instinct or limited data can lead to costly mistakes. With comprehensive data analysis, decision-makers may notice critical factors, trends, or patterns that could significantly impact the outcome of their decisions. Relying on accurate data and analytics helps identify potential risks and opportunities, enabling informed decision-making that reduces the likelihood of costly errors.

What are the Skills Required to be a Business Analyst?
  1. Analytical Skills

Business analysts must possess strong analytical skills to effectively design and implement forecasting and gap analysis processes. Problem-solving, decision-making, and efforts at continuous improvement are all aided by analytical thinking. Business analysts contribute to the expansion and advancement of organizations by utilizing their analytical abilities.

  1. Computer Skills

In today's technology-driven era, a Business Analyst should possess proficiency in various data-oriented software. Additionally, knowledge of Microsoft Office Suite, Visio, SharePoint, and Software Design Tools is necessary. It is essential to stay updated with the latest developments in the IT and tech sectors.

  1. Problem-Solving Skills

Business analysts must understand and analyze complex business problems within an organization. They use data collection, workshops, and interviews to fully understand the issue. Once the issue is recognized, they develop solutions by working with stakeholders, researching, and considering feasibility.

  1. Critical Thinking Skills

A Business Analyst needs to evaluate multiple options during project work before guiding the team toward a solution. Thoroughly reviewing data, workflows, and user input surveys is essential. It may involve asking probing questions to ensure all aspects are evaluated for the best possible resolution.

  1. Interpersonal and Communication Skills

Interpersonal and communication skills are vital for collaborating with the team and delivering high-quality service. These skills encompass presenting information, resolving conflicts, facilitating meetings, and the ability to negotiate and influence others.

  1. Data Visualization

Transforming unprocessed data into digital representations that can be used for action requires visualizing data. Business analysts aid clients in comprehending the data and coming to judgments that will assist them in meeting their needs by utilizing their expertise in data visualization.

  1. Negotiation Skills

It is crucial to reach an agreement between the business and tech teams regarding the needs and suggested solutions for business solutions or ideas to be implemented successfully. Business analysts collaborate by skillfully navigating the negotiation process and ensuring that the ultimate solutions satisfy the requirements and expectations of all parties involved.

  1. Decision Making

It is crucial to reach an agreement between the business and tech teams regarding the needs and suggested solutions for business solutions or ideas to be implemented successfully. Business analysts collaborate by skillfully navigating the negotiation process and ensuring that the ultimate solutions satisfy the requirements and expectations of all parties involved.

  1. Tech Writing Skills

Business analysts must have excellent writing abilities to perform their duties, which involve providing reports, strategies, paperwork, and all forms of analytical details. The ability to modify writing style and language based on the communication requirements of various readers and the precise message that needs to be given is a talent required for creating reports as a business analyst.

Studying Business Analytics in Canada

Students studying in Canada receive international experience because the country is recognised for its cosmopolitan atmosphere. A Master's degree in Business Analytics in Canada entails a broad curriculum that includes business knowledge, data analytics, data management, and data visualisation.

Business Analysts are in high demand right now because they play a critical role in solving complicated business challenges created by data overload. The course emphasises the convergence of technology and business to deliver useful analytical insights that help businesses achieve their goals.

  1. Top Universities

Various top-ranked institutions in Canada are noted for their educational prowess. These universities attract international students with their world-class instructors and great learning opportunities.

Business analytics programmes are widely available in Canadian universities. The country's significant emphasis on high-quality education guarantees students excellent employment opportunities.

  1. Research and Innovation

Canada is a centre for business analytics research and innovation. Universities work with industry partners and research institutes to perform cutting-edge research that addresses real-world problems and advances the area.

Most Canadian institutions provide programmes with a strong emphasis on research. Students can participate in academic and scientific research possibilities and various activities that might give a well-rounded educational experience.

  1. Career Oppurtunities

Business Analytics graduates in Canada have a wide range of job options. They can work as Data Analysts, Business Intelligence Analysts, Data Scientists, Marketing Analysts, Financial Analysts, and various other positions.

Canada has excellent prospects for tech workers and is regarded as a digital haven due to its stable economy, high standard of life, low cost of living, and welcoming culture. It has continually stayed ahead of technical trends and is well-known for being a leader in several research and engineering fields.

  1. Multicultural Experience

Canada is consistently recognised as one of the safest nations in the world, and its residents are known for being friendly and inviting, making it a popular choice for international students. Its multicultural atmosphere encourages harmonious living, which leads many students to contemplate moving to Canada after finishing their education.

Toronto, Montreal, and Vancouver are among the top 50 student cities for studying abroad. Their rankings were influenced by factors such as a varied student body, cost, and employers' favourable perceptions of graduates in the employment market.

  1. Immigration Benefits

Canada offers an appealing post-graduate work visa programme, allowing students to work and live in the nation for up to three years following graduation. This programme provides students with foreign job experience and a road to permanent residency.

The choices for post-study jobs and stay are among the most flexible in the world, attracting many students to apply for permanent residence in Canada.

Business Analytics Programs in Canada
  1. Undergraduate Programs

In undergraduate business analytics programs, business basics and data analytics are generally taught in depth. These courses give students a solid grounding in statistical analysis, data management, and visualization. Additionally, the coursework involves business-related subjects like marketing, finance, and operations. Business analytics bachelor's degree programs emphasize the ability to analyze data and come to business-related choices.

  1. Masters Programs

Students interested in developing specialized skills should pursue master's programs in business analytics. It includes advanced topics in business intelligence, statistical modeling, machine learning, and data analysis. Additionally, they emphasize using analytical methods to resolve corporate issues and form strategic judgments. Typically requires a bachelor's degree, master's in business analytics programs may also have prerequisites in statistics or programming.

  1. Ph.D.

Business analytics doctoral programs focus on research and train students for jobs in academia or senior research positions. The coursework for these programs often includes advanced statistics, research methodology, and business analytics-specific topics.

  1. MBA with a concentration in Business Analytics

Business analytics in an MBA focus blends business concepts and management practices with technical data and analytics expertise.

  1. Postgraduate Diploma or Certificate in Business Analytics

Individuals with a degree in a related discipline or appropriate work experience might benefit from these shorter-term programs, which give specialized training in business analytics themes. They are suitable for those wishing to advance their careers in business analytics.

  1. Collaborative Programs

Some Canadian institutions work with business partners to deliver Business Analytics programmes that give students hands-on experience and possibilities for internships or co-op placements.

Business Analytics and Its Specialisations

Students must have good management, operational, and strategic decision-making skills to adopt a successful career in the field.

Some of the specializations offered for Business Analytics in are listed below -

  1. Data Analytics

Specialization in data analytics emphasizes managing and analyzing massive, complicated databases. Students learn methods for collecting, storing, and analyzing large-scale datasets using tools like Hadoop, Spark, and other big data technologies.

  1. Database Management

Designing and developing databases, integrating and transforming data, guaranteeing data quality and security, and utilizing data warehousing and big data technologies are the main areas of concentration for database management specialization.

  1. Machine Learning

Expertise in machine learning Students gain knowledge of numerous machine learning methods, including regression, classification, clustering, and deep learning, and use them to improve database system performance and extract insights.

  1. Data and Network Security

Securing databases and network infrastructure is the focus of database management, specializing in data and network security. Students gain knowledge of secure database construction, network security, vulnerability assessment, data protection, and incident response.

  1. Text Analytics and Natural Language Processing

Text Analytics and Natural Language Processing (NLP) focus on extracting insights from unstructured textual data. Students are taught NLP techniques such as sentiment analysis, topic modelling, and text categorization. Due to this specialization, they can process and analyze textual data for various commercial applications such as customer feedback analysis, market research, and fraud detection.

  1. Healthcare Analytics

Students learn to manage healthcare data, use predictive analytics, optimize operations, and support data-driven decision-making. This area is in great demand as healthcare organizations seek data-driven solutions for improved patient care and system optimization.

Top Universities Offering Business Analytics Programs
Rank (QS University 2023)10
Programs Offered
  • Master of Management in Analytics
  • B.Com - Major Business Analytics
FeesCA$ 56,000
Rank (QS University 2023)13
Programs OfferedMaster of Management Analytics,
FeesCA$ 72,630
Rank (QS University 2023)31
Programs OfferedMaster of Business Analytics
FeesCA$ 55,000
Rank (QS University 2023)45
Programs OfferedMSc - Data Science and Business Analytics
FeesCA$ 35,100
Rank (QS University 2023)110
Programs OfferedMBA with a focus on Business Analytics
FeesCA$ 62,000
Rank (QS University 2023)114
Programs OfferedMaster of Management in Analytics
FeesCA$ 46,000
Rank (QS University 2023)456
Programs OfferedMaster of Business Analytic
FeesCA$ 80,180


Curriculum and Coursework

The curriculum and coursework for Business Analytics programmes in Canada vary per university. However, they often include a mix of business, data analysis, and technology courses.

Foundation Courses/Core Courses

Data analysis, statistics, programming, and business intelligence are commonly covered in the core modules of business analytics programs.

Here are some standard core courses you may find in business analytics programs -

  • Data Analysis and Visualization
  • Statistics and Probability
  • Programming
  • Predictive Analytics
  • Decision analytics
  • Team management
  • Leadership

These foundational courses give students the skills they need to pursue a career in business analytics. They give students the information and abilities to efficiently gather, analyze, and interpret data to inform strategic and operational decisions.

Elective Courses

Students in business analytics programs can customize their studies to focus on specific subfields of interest by taking elective courses. These classes offer the chance to learn more about specialized subjects and develop new abilities.

Case Studies and Real-world Projects

Business analytics programs include case studies and real-world projects. They enable students to hone their critical thinking and problem-solving abilities while giving them hands-on experience using analytics tools to solve actual problems.

Capstone Project or Thesis

Students must work on a substantial analytics project for their capstone project. Students get to engage with actual data and solve real-world business problems, exhibiting their analytical prowess and proving that they can produce valuable solutions.


Students can gain practical work experience in business analytics through internships. Students are assigned to businesses, ranging from small start-ups to major multinationals, where they work on actual analytics projects while supervised by industry experts.

What is the role of a Business Analyst?

A business analyst (BA) is an individual who analyzes an organization or business domain and records its business processes or systems after assessing the integration with technology.

The role of a business analyst is to connect business problems with technology solutions, which can involve business systems, processes, or methods. They skillfully use technology to analyze, transform, and resolve these business problems. Business analysts also utilize requirements to drive design, review test cases, manage projects, and ensure successful deployment.

Some of the key roles that Business Analysts play are as follows -

  1. Analyzing operational objectives, collecting information, and evaluating output requirements to improve business functions.
  2. Creating workflow charts and diagrams based on system capabilities and writing specifications as needed.
  3. Recommending controls, identifying problems, and devising improved processes.
  4. Defining project requirements, establishing milestones, forming project teams, and setting budgets.
  5. Overseeing project progress, resolving issues, and providing progress reports and recommendations.
  6. Safeguarding confidential information and maintaining user confidence.
  7. Preparing technical reports with analyzed information and trends.
  8. Validating resource requirements and developing cost estimate models.
  9. Conducting research to support strategic planning in various departments.
  10. Interpreting and evaluating research data for strategic decision-making.
  11. Organizing market research studies for strategic planning and marketing initiatives.
  12. Reviewing current processes using operational metrics and reports.
  13. Communicating the financial and operational impact of changes within the organization.
  14. Creating informative and actionable reports to highlight business trends and improvement opportunities.
Career Opportunities in Business Analytics

As outlined in the International Institute of Business Analysis's "Guide to the Business Analysis Body of Knowledge," business analytics is integral to dozens of corporate jobs, including business architects, business systems analysts, process analysts, and requirements engineers.

Business analytics is a promising field in Canada that is rapidly expanding. The demand for business analysts is rising as organizations make strategic decisions based on data-driven insights. Canadian businesses, including banking, healthcare, e-commerce, and technology, are aggressively using analytics to enhance performance.

Because the nation's economy is robust and innovation is encouraged, data analysts, data scientists, and business intelligence professionals have many career options. The federal government's research and development funding makes it easier for business analytics experts to flourish in Canada.

While a bachelor's degree may be sufficient for some entry-level business analyst employment, most employers prefer applicants with master's degrees in business administration or a closely related field, such as business analytics.

Business analytics professionals are increasingly needed as businesses and industries rely on data analytics to acquire a competitive edge.

Given the constant advancements in technology and the growing significance of data-driven decision-making, professionals that regularly upgrade their skills and keep up with current trends are well-positioned for job success. Due to the strong demand and lack of trained people, business analytics specialists are frequently paid excellent pay.

Roles and Responsibilities

  1. Business Intelligence and Analytics Developer

A Business Intelligence and Analytics Developer builds data solutions and analytics platforms, creating dashboards and reports for data-driven decision-making.

Salary - CA$ 94,380/year

  1. Senior Analyst

A Senior Analyst is responsible for conducting advanced data analysis, providing strategic insights, and recommending actions to support business goals. Leading projects, mentoring junior analysts, and implementing data-driven strategies are all responsibilities they carry out.

Salary - CA$ 88,498/year

  1. Data Scientist

Data scientists collect, analyze, and interpret large and complex data sets using statistical techniques and advanced algorithms to extract insights, identify patterns, and make predictions that drive data-driven decision-making and solve business problems.

Salary - CA$ 77,000/year

  1. Business Consultant

A Business Consultant provides expert advice and recommendations to clients on improving business strategies, operations, and performance. They analyze challenges, propose solutions, and assist in implementing changes to achieve business objectives.

Salary - CA$ 74,594/year

  1. Data Specialist

A Data Specialist manages and organises data, assures data quality and puts data-related procedures and systems in place. They seek to improve data storage, retrieval, and analysis to support the organisation's data-driven efforts.

Salary - CA$ 46,993/year

  1. Business Intelligence Analyst

A business intelligence Analyst collects and analyses data from a variety of sources in order to develop visualisations, reports, and dashboards that assist decision-makers in understanding company performance. They are responsible for ensuring data veracity, collaborating with stakeholders, and presenting data-driven insights for strategic decision-making.

Salary - CA$ 78,103/year

  1. Policy Analyst

A Policy Analyst is in charge of investigating, analysing, and assessing policies and their effects on diverse social, economic, and environmental topics. They give suggestions and provide insights to policymakers and stakeholders to help them create and implement successful policies.

Salary - CA$ 63,103/year

  1. Business Performance Analyst

A Business Performance Analyst is in charge of analysing and reviewing a company's performance, finding areas for development, and giving insights to help decision-makers and improve overall business efficiency.

Salary - CA$ 79,611/year

  1. Business Intelligence Developer

A Business Intelligence Developer provides interactive reports and dashboards, designs and constructs data solutions, and develops analytics platforms to assist organisations acquire useful insights from data and make educated decisions.

Salary - CA$ 84,153/year

Funding Opportunities
  1. Scholarships and Bursaries

Many Canadian colleges and institutes provide scholarships and bursaries to overseas students, including Indian students. These scholarships are awarded based on academic excellence, financial need, or university-specific requirements.

  1. Research and Teaching Assistantships

While studying, some students may be able to work as research or teaching assistants. These employers frequently provide stipends or tuition exemptions.

Students must conduct extensive research and apply for financial sources well in advance.

Scholarships Available

Some of the scholarships Indian Students can avail are -

  1. International Talent Scholarships

Master's in Business Analytics students can receive $10,000 - $15,000 through this scholarship.

  1. McCall MacBain Sustainable Finance Fellow Scholarship

Master's and PhD students can receive $15,000 - $20,000 with this scholarship.

  1. Richard Ivey MSc Excellence Awards

Master's program students can benefit from a $20,000 scholarship.

  1. McGill's Scholarship

Bachelor degree students can receive $3,000 - $12,000 through this scholarship.

These scholarships are designed to support students pursuing Business Analytics programs in Canada and make their education more accessible and affordable.


Work experience is optional to pursue a Business Analytics program. The programs are usually structured to cater to people from all backgrounds and all levels of work experience.

The required eligibility criteria by the top universities are mentioned below -

  • A four-year bachelor's degree completed from a recognized educational institute.
  • Candidates are required to have an academic qualification of 16 years and must have completed their undergraduate program.
  • Candidates with 3-year undergraduate degrees will be considered for admission based on a complete profile review.
  • An undergraduate GPA of 3.0 is required for either all four years or for the period of the last two years.

Other Requirements -

GMAT or GRE scores - The score criteria for these tests usually vary for each university. Target a good rating as it will increase your chance of admission to a top university.

English Proficiency documents - TOEFL and IELTS scores generally differ according to university. But a good score will inevitably boost your profile.

Letter of Recommendation - Two letters of recommendation are required from previous faculty members or knowledgeable employers who can support your candidature for the program. The proposals should provide proof of your academic potential and demonstrated abilities as a potential graduate student.

Statement of Purpose - The statement of purpose should speak about why you are interested in pursuing a master's program in Business Analytics program. It will also discuss your background and academic details projects that will discuss your success in the program. Also, career goals and how the program will assist in attaining your objectives are a must-add to your SOP.

Resume - You must also submit a resume in reverse chronological order of your work (if any), education, and other relevant experience.

Upon admission to the program, you must send original or attested copies of all transcripts, diplomas, mark sheets, and certificates directly to the program office in an official, sealed envelope. Also, where the original documents are not issued in English, an official English translation of each certificate must be provided.

Additional Requirements -

  • Knowledge of calculus is also asked for in some of the universities. A candidate who still needs to complete their undergraduate calculus course may fulfil the requirement by completing Quantitative Foundations in Business.
  • For some colleges, students opting for the Master of Science in Business Analytics degree program must achieve one semester credit hour of Professional Development course or some other equivalent.
  • Working knowledge of computers, including word processing, networking, spreadsheets, and database management systems.
  • Also, knowledge of programming languages such as C, C++, Python, Java, and HTML and experience in using statistical software packages are required.
  • General knowledge of data science/business analytics as a career and field.
Is MS in Business Analytics a STEM course?

STEM is a curriculum which is based on the idea of educating students in four specific disciplines. This includes science, technology, engineering, and mathematics. This is in an interdisciplinary and applied approach.

Business Analytics is generally part of the School of Business at a University. So it is a Business Career. However, much of the curriculum is math and technology, also regarded as a STEM area. MSBA has been recognized as a STEM course by the majority of universities across the world.

The following is a part of the business analytics course curriculum -

  1. Probability, calculus and matrix algebra refreshers (M)
  2. Optimization and graph theory (M)
  3. Regression (M)
  4. Linear programming (M)
  5. Programming (T)
  6. Data warehousing (T)

These then give rise to capabilities -

  1. Machine learning and predictive analytics(T + M)
  2. Data visualization (E + M)
  3. Statistical Modelling (M)
  4. Ongoing model maintenance and testing (S + M)
Frequently Asked Questions

Yes, pursuing a degree in Business Analytics in Canada is worth it due to the country's top-ranked universities, strong emphasis on research and innovation, excellent career opportunities, and the chance to gain international experience in a welcoming and multicultural environment.

Yes, Business Analytics has a promising scope in Canada. With its emphasis on research, technological advancements, and data-driven decision-making, there is a growing demand for business analysts, data scientists, and related roles across industries in the Canadian job market.

Pursuing an MBA in Business Analytics in Canada is a good choice, as it offers a comprehensive blend of business knowledge and analytics skills. This combination prepares graduates for leadership roles that require a deep understanding of both business operations and data-driven strategies, making them highly valuable in today's competitive market.